Press Releases

VPC Joins Other Gun Violence Prevention Groups to File Amicus Brief Supporting the Mexican Government’s Lawsuit Against Members of the Gun Industry

WASHINGTON, DC – Today Everytown for Gun Safety, Giffords Law Center to Prevent Gun Violence, Global Exchange, March for Our Lives, Newtown Action Alliance and the Violence Policy Center—represented by the law firm Marten Law—filed an amicus brief in support of the Mexican Government’s lawsuit that seeks to hold gun industry members accountable for gun […]

Gun Violence Prevention Groups Condemn Launch of AR-15 Assault Rifles Designed Specifically for Children

Manufacturer Says Its JR-15 Child-Sized Assault Rifle “looks, feels, and operates just like Mom and Dad’s gun” Washington, DC — An Illinois-based gun manufacturer is marketing AR-15 assault rifles designed specifically for children. Manufactured by WEE1 Tactical, and dubbed the JR-15, the company states that the child-sized assault rifles are 20 percent smaller than a […]

Gun Industry Targets Asian Americans as First-Time Gun Owners and Future Pro-Gun Advocates, New Violence Policy Center Study Reveals

Gun Marketing Exploits Rise in Hate Crimes during Pandemic WASHINGTON, DC – Exploiting the increase in hate crimes against Asian Americans during the COVID-19 pandemic, the gun industry is targeting the Asian American community as potential new gun buyers and future pro-gun advocates, according to How the Firearms Industry Markets Guns to Asian Americans, a […]

Gun Industry and NRA Target Blacks and Latinos as First-Time Gun Owners and Future Pro-Gun Advocates, New Violence Policy Center Study Details

Washington, DC–In response to stagnation in the traditional white male market, the gun industry and National Rifle Association (NRA) are now targeting Blacks and Latinos as potential new gun buyers according to a new study from the Violence Policy Center (VPC). The 39-page report, How the Firearms Industry and NRA Market Guns to Communities of […]

Violence Policy Center Statement on Bills to Ban “Bump-Fire” and Other Devices That Mimic Full-Auto Fire

In response to legislation introduced by Senator Dianne Feinstein (D-CA) and Representative David Cicilline (D-RI) to ban “bump fire” and similar devices that allow semiautomatic assault weapons (like the ones found with the Las Vegas shooter) to mimic full-auto fire, Violence Policy Center (VPC) Legislative Director Kristen Rand issued the following statement: “We commend Senator […]

Gun Industry and NRA Target Young Children as Next Generation of Customers and Pro-Gun Advocates, New VPC Study Finds

“Start Them Young” documents how the firearms industry and gun lobby market guns to children Washington, DC–The firearms industry and gun lobby are targeting children as young as grade-school age for financial and political gain, a comprehensive new study from the Violence Policy Center (VPC) reveals. The 54-page report, “Start Them Young” — How the […]

ATF Proposal to Restrict Certain Types of AR-15 Ammo Direct Result of Gun Industry’s Design and Marketing of Armor-Piercing Assault Pistols, VPC Report Shows

Washington, DC — The firearms industry and gun lobby are fighting a battle of their own creation with the federal Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) according to a new report from the Violence Policy Center (VPC), AR-15 and AK-47 Assault Pistols: Rifle Power in a Handgun. As the report details, ATF recently […]